# Brahma AI raises $150 million, valuing firm at $2 billion

Digest AI · Business & Funding · published 2026-09-24T10:45:31Z

Canonical: https://digestai.news/story/brahma-ai-raises-150-million-valuing-firm-at-2-billion

## Summary

Brahma AI, the Indian startup that creates AI‑generated audiovisual content for enterprises, announced a $150 million financing round led by Multiples Alternate Asset Management. The investment values the company at $2 billion and gives Prime Focus, the owner of DNEG, a 66% stake in Brahma through its UK‑based subsidiary.

The startup, which counts Warner Bros., the NBA and Mayo Clinic among its anchor customers, said it may increase the round to accommodate an additional $100 million of investor demand. Founder and CEO Prabhu Narasimhan highlighted plans to launch interactive digital humans that can replicate real individuals’ likeness and persona. Brahma’s technology stack is model‑agnostic and serves four verticals—media and entertainment, sports, healthcare and advertising. Earlier, the company acquired UK‑based Metaphysic, a real‑time generative AI media firm.

The funding is intended to expand Brahma’s AI‑native platform, leveraging DNEG’s Hollywood‑grade tech and Prime Focus’s enterprise expertise to help large organizations manage, create and transform audiovisual assets.

## Key points

- Brahma AI raised $150 million from Multiples Alternate Asset Management, valuing it at $2 billion.
- Prime Focus will hold a 66% stake in Brahma AI through DNEG after the fundraise.
- Brahma AI serves enterprise customers such as Warner Bros., the NBA and Mayo Clinic and plans interactive digital humans.

## Why it matters

The capital infusion accelerates Brahma AI’s push to bring synthetic media and interactive digital humans to large enterprises, shaping how content is created across media, sports, health and advertising.

## Sources

1. [VFX company DNEG's AI unit Brahma, whose customers include Warner Bros. and the NBA, raised $150M led by Indian PE firm Multiples at a $2B post-money valuation](https://cnbc.com/2026/09/24/enterprise-ai-brahma-fundraise-dneg-dune.html) (cnbc.com, 2026-09-24)

## Cite

Digest AI, "Brahma AI raises $150 million, valuing firm at $2 billion", 24 September 2026, https://digestai.news/story/brahma-ai-raises-150-million-valuing-firm-at-2-billion

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