# Entravision launches AI radio host coyotec on jose 97.5 fm

Digest AI · Marketing & Small Business · published 2026-10-26T09:00:00Z

Canonical: https://digestai.news/story/entravision-launches-ai-radio-host-coyotec-on-jose-97-5-fm

## Summary

Entravision introduced Coyotec, an artificially intelligent avatar, as a co‑host on its José 97.5 FM morning show in September 2025. The AI uses Claude Haiku for language generation, Eleven Labs for voice synthesis, OpenAI/ChatGPT for scriptwriting, and Midjourney for visual design. Coyotec co‑hosts Al Aire y Sin Permiso with human broadcaster Geraldine “GeeGee” Guzman and has been syndicated to five new markets across California, Nevada and Texas.

Ratings data from August to September 2026 show a 21.6 % rise in cumulative Hispanic listenership, an 84.9 % jump among listeners aged 18‑34, and a 500 % increase in Hispanic female listeners in that age group. The station moved the show to an 8‑10 am slot and claims Coyotec is the first AI co‑host on a prime‑time morning show in a major U.S. market. Coyotec can respond to the host in real time but cannot answer calls.

The article notes that Coyotec’s personality evolves autonomously, sometimes using profanity, and that the AI’s creators emphasize it is not a human but a tool to connect with audiences. Entravision says it will use AI to streamline production while keeping human talent in place.

## Key points

- Coyotec debuted September 2025 as an ai co‑host on jose 97.5 fm
- Ratings rose 21.6 % Hispanic, 84.9 % 18‑34, 500 % Hispanic female listeners between Aug‑Sep 2026
- Coyotec uses Claude Haiku, Eleven Labs, OpenAI/ChatGPT and Midjourney for content and voice

## Why it matters

AI hosts like Coyotec show how broadcasters can use generative AI to boost engagement and reach younger audiences, while raising questions about automation and human talent.

## Sources

1. [This AI Radio Host Speaks Spanish and Backs Immigrants. It’s Winning Over Listeners](https://wired.com/story/this-ai-radio-hosts-speaks-spanish-and-backs-immigrants-its-winning-over-listeners) (Wired AI, 2026-10-26)

## Cite

Digest AI, "Entravision launches AI radio host coyotec on jose 97.5 fm", 26 October 2026, https://digestai.news/story/entravision-launches-ai-radio-host-coyotec-on-jose-97-5-fm

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