{"version":1,"type":"story","url":"https://digestai.news/story/instagram-head-says-ai-frustration-is-going-to-get-worse","json":"https://digestai.news/story/instagram-head-says-ai-frustration-is-going-to-get-worse.json","markdown":"https://digestai.news/story/instagram-head-says-ai-frustration-is-going-to-get-worse.md","slug":"instagram-head-says-ai-frustration-is-going-to-get-worse","headline":"Instagram head says AI frustration is going to get worse","summary":"Adam Mosseri, head of Instagram, stated in an interview with the Colin and Samir podcast that public anxiety and anger toward artificial intelligence are increasing and will likely continue to worsen over the next couple of years. He noted that this frustration is not limited to young people or creatives but extends across various sectors, with some concerns being founded and others unfounded.\n\nMosseri addressed Instagram's handling of AI-generated content, acknowledging that the platform does not currently rank AI content as effectively as non-AI content due to the prevalence of low-quality \"AI slop.\" Although Instagram began requiring AI accounts to label themselves and cracked down on misleading AI profiles in August, Mosseri stated it is not practical to ban AI content entirely. He highlighted ongoing issues with celebrity deepfakes and noted that the platform is actively working out its approach to these fakes.\n\nThe interview also touched on broader creator concerns, including fears about content ownership, model training on user data, safety, and job displacement. Mosseri summarized the underlying sentiment as a fear of being left behind, affecting roles from content creation to engineering and mathematics.","keyPoints":["Mosseri predicts AI-related anxiety and anger will continue to get worse over the next couple of years.","Instagram does not rank AI content as well as non-AI content due to the volume of low-quality material.","The platform requires AI accounts to label themselves but says banning all AI content is not practical."],"whyItMatters":"This signals a growing public backlash against AI that platforms must manage. It highlights the tension between allowing AI content and maintaining trust, influencing how social media companies moderate and label synthetic media.","category":{"slug":"society","name":"Society & Work","url":"https://digestai.news/category/society"},"entities":{"companies":["Instagram"],"models":[],"people":["Adam Mosseri"]},"firstPublishedAt":"2026-10-28T23:05:39Z","updatedAt":"2026-10-28T23:05:39Z","sourceCount":1,"hasPrimarySource":false,"sources":[{"outlet":"The Verge AI","title":"Adam Mosseri says negativity around AI is ‘going to get worse’","url":"https://theverge.com/ai-artificial-intelligence/1021644/adam-mosseri-instagram-ai-negativity","publishedAt":"2026-10-28T23:05:39Z","type":"press","primary":false,"lead":true}],"sourceNotes":null,"discussions":[],"thread":{"title":"Meta Instagram AI Abuse and Backlash","url":"https://digestai.news/thread/ai-image-spreads-of-mia-goth-actress-files-divorce-complaint","storyCount":4},"cite":{"text":"Digest AI, \"Instagram head says AI frustration is going to get worse\", 28 October 2026, https://digestai.news/story/instagram-head-says-ai-frustration-is-going-to-get-worse","publisher":"Digest AI","title":"Instagram head says AI frustration is going to get worse","datePublished":"2026-10-28T23:05:39Z","url":"https://digestai.news/story/instagram-head-says-ai-frustration-is-going-to-get-worse"},"generatedBy":"Written by Digest AI's editorial model from the linked sources; the sources are the record.","license":"Headlines, digests and key points are written by Digest AI and may be quoted with a link to the story page. Linked articles belong to their publishers. Terms: https://digestai.news/terms#reuse"}