# Silicon Valley leaders adopt Trump’s ‘super intelligence’ term for AI

Digest AI · Society & Work · published 2026-10-11T18:33:56Z

Canonical: https://digestai.news/story/silicon-valley-leaders-adopt-trumps-super-intelligence-term-for-ai

## Summary

Silicon Valley executives are increasingly using President Donald Trump’s preferred term, *super intelligence*, instead of *artificial intelligence*. The shift follows Trump’s executive order requiring government agencies to use the new term and his public criticism of *AI* as an enemy label. Elon Musk renamed SpaceX’s AI division to *SpaceXSI*, while Marc Benioff announced Salesforce’s AI team would become *SIForce*. Nvidia CEO Jensen Huang, who attended the summit where the order was announced, pledged $1 billion to *super intelligence* research, aligning with Trump’s stance that AI risks are overstated.

Microsoft CEO Satya Nadella also adopted the term in a recent post about AI safety, joining other tech leaders like Sundar Pichai, Mark Zuckerberg, and Jeff Bezos who attended the same summit. The move reflects broader efforts by Silicon Valley to curry favor with Trump’s administration, particularly after strained relations during his first term. Critics may view this as political posturing, though the trend underscores how quickly industry leaders can pivot language to align with political priorities.

## Key points

- Elon Musk renamed SpaceX’s AI division to *SpaceXSI* after Trump’s executive order
- Salesforce’s AI team rebranded as *SIForce* under Marc Benioff’s leadership
- Nvidia pledged $1B to *super intelligence* research, following Huang’s pro-Trump stance

## Why it matters

The shift signals how political pressure can reshape industry terminology, potentially influencing public perception and regulatory language around AI. It also highlights the power dynamics between tech leaders and political administrations.

## Sources

1. [Silicon Valley is falling in line with Trump’s attempt to rename AI](https://theverge.com/ai-artificial-intelligence/1009406/silicon-valley-is-falling-in-line-with-trumps-attempt-to-rename-ai) (The Verge AI, 2026-10-11)

Part of the developing story: [Federal Mandate Renames AI to Super Intelligence](https://digestai.news/thread/elon-musk-says-spacex-will-rename-its-ai-unit-spacexai-to-spacexsi) (3 stories)

## Cite

Digest AI, "Silicon Valley leaders adopt Trump’s ‘super intelligence’ term for AI", 11 October 2026, https://digestai.news/story/silicon-valley-leaders-adopt-trumps-super-intelligence-term-for-ai

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