OpenAI's Samsung chip partnership sparks Broadcom stock drop
OpenAI’s recent disclosure of a next-generation chip partnership with Samsung has triggered a significant sell-off in Broadcom stock, which fell 13.74% over the past month. While investors fear Samsung may displace Broadcom as OpenAI’s primary silicon partner, the scope of Samsung’s role remains unspecified. Broadcom CEO Hock Tan confirmed that the company shipped its custom inference chip,…
Key points
- OpenAI disclosed a Samsung chip partnership, causing Broadcom stock to drop 13.74% in one month due to displacement fears.
- Broadcom shipped the Jalapeno chip to OpenAI and targets 1.3 gigawatts of deployment in 2027, expanding to 5+ gigawatts in 2028.
- Broadcom projects $115 billion in AI semiconductor revenue for fiscal 2027, with XPUs driving 73% of Q3 AI revenue.
Analysts argue that the Samsung announcement does not necessarily threaten Broadcom’s core position. Broadcom’s competitive advantage lies in accelerator co-design and Ethernet networking, specifically through its Tomahawk platforms, whereas Samsung is primarily a foundry and memory supplier. Unless OpenAI awards Samsung the design mandate for a successor to Jalapeno or adopts a non-Broadcom fabric, the existing partnership remains intact. Broadcom projects $115 billion in AI semiconductor revenue for fiscal 2027, driven by multi-generation roadmaps with major clients including Google, Meta, and Anthropic.
The market reaction highlights the high stakes in the custom AI silicon race. Broadcom’s Q3 AI revenue surged 221% year-on-year to $16.7 billion, with custom XPUs accounting for 73% of that total. With an average analyst price target of $533.41 and forward earnings at 19 times, many view the current stock price as a discount to its long-term potential, provided the multi-gigawatt deployments materialize as planned.
OpenAI Picked Broadcom for Its First Custom AI Chip. The Race for Number Two Just Got Dangerous.
bing.com · 10 September 2026
OpenAI Picked Broadcom for Its First Custom AI Chip. The Race for Number Two Just Got Dangerous.
OpenAI just disclosed a Samsung chip partnership, and investors are already punishing Broadcom stock for it. But the key question nobody is asking is whether Samsung actually took anything Broadcom had.
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Broadcom’s (NASDAQ:AVGO | AVGO Price Prediction) position inside OpenAI became one of the most valuable customer relationships in semiconductors in June, when OpenAI unveiled Jalapeno, its first custom AI inference chip, developed with Broadcom. That work put Broadcom inside a customer that could become one of the largest silicon buyers on the planet.
Then OpenAI disclosed that it is working with Samsung on next-generation chips, without specifying Samsung’s role. Samsung could supply memory, fabricate logic, contribute design work, or eventually compete for a successor to Jalapeno. Nobody outside the two companies knows which.
Broadcom stock closed at $364.38 on Wednesday, down 13.74% over the past month, and part of that drawdown is investors pricing the Samsung uncertainty into a name trading at 47 times trailing earnings.
What Broadcom Actually Won Inside OpenAI
On the September 2 earnings call, CEO Hock Tan said Broadcom shipped Jalapeno to OpenAI during the quarter and is on track for a planned deployment of 1.3 gigawatts in 2027, with line of sight to over five gigawatts in 2028. That trajectory would make OpenAI Broadcom’s second-largest XPU customer behind Anthropic.
Tan’s framing was direct:
“The lesson here is when you co-develop a chip that is optimized for your particular LLM workloads, you will outperform any GPU.”
Broadcom is already developing OpenAI’s third-generation XPU, which suggests the design relationship extends well beyond Jalapeno itself.
The company projects $115 billion in AI semiconductor revenue in fiscal 2027 and $230 billion in fiscal 2028. Those are Broadcom’s forecasts, and they assume the marquee lab customers stay marquee.
Reading the Samsung Disclosure Without Overreading It
Nothing OpenAI has said supports the claim that Samsung has displaced Broadcom or won any specific piece of work. The disclosure is preliminary and vague on specifics.
The layers matter here. Someone designs the accelerator, someone fabricates it, someone supplies the HBM stacked next to it, and someone supplies the switch silicon that lashes thousands of them together. Broadcom’s moat sits in accelerator co-design and Ethernet networking.
Samsung is a foundry and a leading memory vendor. A second partner at the memory or fab layer does not automatically displace an incumbent at the design and networking layer, and Broadcom’s Tomahawk 6 and Tomahawk Ultra platforms are what tie the XPUs together regardless of who fabs them.
What would actually threaten Broadcom is OpenAI awarding Samsung the design mandate for a Jalapeno successor, or standardizing on a non-Broadcom scale-up fabric. Neither has been announced.
Numbers Backing the Thesis
Q3 AI semiconductor revenue reached $16.7 billion, up 221% year-on-year, with XPUs at 73% of AI revenue. Free cash flow was $13.66 billion.
Analysts carry an average price target of $533.41, with 37 Buy and 8 Strong Buy ratings against 4 Holds. Forward earnings sit at 19 times, which is not demanding if the fiscal 2027 AI plan lands anywhere close.
Is AVGO Stock a Buy?
Broadcom looks well-positioned based on the current setup. The Samsung disclosure is a legitimate risk to monitor, but it doesn’t change the fact that Broadcom sits inside four hyperscale design programs (Google, Meta, Anthropic, OpenAI) with multi-generation roadmaps and owns the Ethernet fabric those clusters run on.
The same buildout is pulling in a wider cast of suppliers beyond the accelerator names, which we profiled in a free report on seven AI infrastructure stocks that aren’t chipmakers. Until OpenAI names Samsung as the designer of Jalapeno’s successor, the base case remains that the June win still counts.
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This text was published by bing.com and written by Omor Ibne Ehsan. It is reproduced here with attribution so you can read it in full; the rights remain with the publisher. Read it at the source ↗
Coverage and discussion
9 sources- OpenAI Picked Broadcom for Its First Custom AI Chip. The Race for Number Two Just Got Dangerous. Press · bing.com ·
- OpenAI Picked Broadcom for Its First Custom AI Chip. The Race for Number Two Just Got Dangerous. Press · bing.com ·
- OpenAI Picked Broadcom for Its First Custom AI Chip. The Race for Number Two Just Got Dangerous. Press · bing.com ·
- OpenAI Picked Broadcom for Its First Custom AI Chip. The Race for Number Two Just Got Dangerous. Press · bing.com ·
- OpenAI Picked Broadcom for Its First Custom AI Chip. The Race for Number Two Just Got Dangerous. Press · bing.com ·
- OpenAI Picked Broadcom for Its First Custom AI Chip. The Race for Number Two Just Got Dangerous. Press · bing.com ·
- OpenAI Picked Broadcom for Its First Custom AI Chip. The Race for Number Two Just Got Dangerous. Press · bing.com ·
- OpenAI Picked Broadcom for Its First Custom AI Chip. The Race for Number Two Just Got Dangerous. Press · bing.com ·
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