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Salesforce news

The latest Salesforce news, : Salesforce adds Agent Evals and cost controls to Agent Fabric for enterprise AI.

Salesforce is a cloud-software firm that provides CRM systems and AI platforms for various industries. Recent news covers the launch of the Enterprise AI Harness and Missionforce for government agencies, alongside new partnerships with Siemens, AWS, and Anthropic. The company also announced an all-in-one platform for small-business support agents and expanded its AI capabilities through Agentforce.

62 stories mentioning Salesforce since 14 September 2026, newest first, each with its sources and discussion. This page shows the newest 60. Follow to see new ones on your front page.

  1. Salesforce adds Agent Evals and cost controls to Agent Fabric for enterprise AI

    Salesforce announced new features for Agent Fabric on October 27, 2026, targeting enterprise AI governance. The platform, which handles over 1.2 billion daily requests, now includes Agent Evals to automatically test…

    1 source
    Unite.AI
  2. Business & Funding new

    Nvidia CEO Jensen Huang reportedly proposes $2,000 per GPU annual software fee for AI agent infrastructure

    Nvidia CEO Jensen Huang discussed a potential annual software licensing fee of around $2,000 per GPU to run AI agents on Nvidia's infrastructure during a Q&A at GTC Berlin on October 22, 2026. The fee would cover…

    10 sources HN 38
    TechCrunch AIfinance.yahoo.comgeo.tvtechspot.com +5 more
  3. Slack adds AI agents and Salesforce CRM tools for small business

    Slack has introduced new AI-powered features designed to streamline operations for small businesses, focusing on reducing manual data management and app switching. A key update expands the capabilities of AI agents,…

    1 source
    Small Business Trends
  4. Business & Funding new

    Salesforce to acquire Braze for nearly $5.7B in enterprise value

    Salesforce announced an agreement to buy Braze, an artificial‑intelligence‑powered marketing platform, for nearly $5.7 billion in enterprise value, pricing the transaction at $47.50 per share. The deal, expected to…

    1 source
    bloomberg.com
  5. Business & Funding new

    Salesforce invests $1 billion in Spain, makes Madrid its EMEA South hub

    Salesforce announced on Oct 19, 2026 a $1 billion investment in Spain over five years, naming Madrid as the hub for its EMEA South operations. The new headquarters on Paseo de la Castellana is a five‑floor office that…

    1 source
    Unite.AI
  6. NVIDIA expands open models across language, robotics, biology and Quantum Computing

    NVIDIA announced an expansion of its open model portfolio across language, robotics, biology, and quantum computing, introducing new models including Nemotron 3.5 Super VL, Nemotron 3.5 Bolt, Nemotron Retriever, Kumo,…

    13 sources primary source HN 52
    NVIDIA Blogfinance.yahoo.comHugging FaceUnite.AI +3 more
  7. Business & Funding new

    Meta Platforms expected to report third-quarter revenue of $63.31 billion to $63.9 billion with EPS between $5.60 and $6.76

    Meta Platforms is set to report its third-quarter earnings after the market close on Wednesday, with analysts projecting revenue growth of approximately 24% to 25% year-over-year. The consensus revenue estimate ranges…

    4 sources
    stocktwits.comfinance.yahoo.cominvestopedia.com
  8. Salesforce buys Listen Labs for AI-powered customer feedback tools

    Salesforce announced it will acquire Listen Labs, an AI-driven platform specializing in automated customer feedback and market research. The deal aims to integrate Listen Labs’ technology into Salesforce’s ecosystem,…

    1 source
    Small Business Trends
  9. Salesforce acquires AI analytics startup Loops for Tableau integration

    Salesforce announced it is buying Loops, an AI-powered analytics startup that explains shifts in business metrics like revenue, conversions, retention, and engagement. Loops uses machine learning and causal analysis to…

    1 source
    MarTech
  10. Anthropic invests $100M to train 10,000 deployed AI engineers by 2027

    Anthropic announced a $100 million initiative to train 10,000 engineers as Frontier Deployed Engineers (FDEs) by the end of 2027. The program, a mix of on-site intensives and 12-week residencies, targets professionals…

    3 sources
    CNBC Technologynote.combusinessinsider.com
  11. Marketers report over 90% AI use but struggle to integrate tools into workflows

    Marketers say more than 90% of their teams are using AI, mainly for content creation, according to several industry surveys. The article notes that while basic LLMs are widely adopted, many marketers remain stuck at…

    1 source
    MarTech
  12. Society & Work new

    Silicon Valley leaders adopt Trump’s ‘super intelligence’ term for AI

    Silicon Valley executives are increasingly using President Donald Trump’s preferred term, super intelligence, instead of artificial intelligence. The shift follows Trump’s executive order requiring government agencies…

    1 source
    The Verge AI
  13. TikTok adds AI shopping assistant and one-click checkout to For You feed

    The assistant uses conversational AI to answer product questions, recall user preferences, and guide purchases in real time. It covers details like shipping, sizing, and availability, while the checkout feature lets…

    2 sources
    Unite.AITechCrunch AI
  14. Business & Funding new

    Oppenheimer says enterprise AI spending shifting toward measurable returns

    Oppenheimer’s research notes that enterprise artificial‑intelligence budgets are moving out of the experimental phase and becoming a recurring operating expense. Chief financial officers are now weighing AI costs…

    1 source
    finance.yahoo.com
  15. Forward deployed engineers see 729% job growth but face burnout risks

    Job growth and pay spikes mark the rise of forward deployed engineers (FDEs), a role that embeds AI solutions in customer environments. By April 2026, postings for the role surged 5,230% from January 2025, per Indeed,…

    1 source
    KDnuggets
  16. Business & Funding new

    Salesforce gains 46% in q3, launches claudeforce integration with anthropic's Claude

    Salesforce posted a 46% gain in Q3 and announced Claudeforce, an integration that lets users tap Anthropic’s Claude AI assistant for email composition and record management. Microsoft also rose 37% in the same period,…

    1 source
    blockonomi.com
  17. Maicon 2026 hosts eight live podcast recordings for AI marketers

    MAICON 2026 will take place in Cleveland from October 13–15, bringing together leading voices in AI, marketing, technology and business. For the second year, the conference will feature a dedicated Podcast Studio where…

    1 source
    Marketing AI Institute
  18. Business & Funding new

    Salesforce buys AI customer research startup Listen Labs

    Salesforce announced a definitive agreement to acquire Listen Labs, an AI‑driven customer research platform, for about $2 billion, with the transaction expected to close in Salesforce’s fiscal fourth quarter of 2027,…

    2 sources
    axios.comMarTech
  19. Enterprise & Industry new

    RSA launches Agent ID platform to secure and govern enterprise AI agents

    At The AI Conference in San Francisco, RSA announced RSA Agent ID, an identity security platform designed to discover, secure, and govern AI agents in regulated industries. Jim Taylor, President and Chief Product and…

    1 source
    MarkTechPost
  20. Meta launches Muse for Small Business to automate tasks for entrepreneurs

    Meta Platforms launched Muse for Small Business on Tuesday, a version of its AI agent designed to help entrepreneurs automate tasks like customer communication, cash flow, inventory management, and website creation.…

    1 source
    CNBC Technology
  21. Enterprise & Industry new

    Slack adds AI features to Salesforce integration at Dreamforce

    Slack announced AI-powered upgrades at Dreamforce, integrating Salesforce data and AI tools into its platform. The rebranded Slackbot now acts as an AI teammate, enabling teams to tag it into conversations for…

    1 source
    Small Business Trends
  22. Enterprise & Industry new

    Salesforce unveils Claudeforce plugin integrating Anthropic’s Claude

    Salesforce’s stock surged 46% in the third quarter as investors bet on AI’s role in enterprise growth. The company introduced Claudeforce, a plugin that lets customers use Anthropic’s Claude to access Salesforce data…

    2 sources
    CNBC Technology247wallst.com
  23. Business & Funding new

    OpenAI tried to invest $100 million in Hugging Face before Nvidia's $13 billion deal

    OpenAI attempted to invest $100 million in Hugging Face before Nvidia agreed to pay roughly $13 billion to acquire the open-source AI platform, according to sources with knowledge of the matter. The discussions began…

    4 sources
    cnbc.comfinance.yahoo.comCNBC Technologytradersunion.com
  24. Enterprise & Industry new

    Salesforce unveils Koa, a reasoning model for its CRM platform

    Salesforce announced Koa, a reasoning model built on NVIDIA Nemotron technology and 27 years of Salesforce CRM expertise. The model is designed for the Agentforce platform and aims to automate complex, multistep…

    1 source
    Small Business Trends
  25. Policy & Regulation new

    Anthropic delays IPO after safety essay, antitrust suit filed

    Anthropic’s CEO, Dario Amodei, published a 3,800-word essay on September 12 arguing AI development should slow for safety reasons. Six days later, the company delayed its $2 trillion IPO—originally set for October—to…

    2 sources
    hindustantimes.comnote.com
  26. Business & Funding new

    Salesforce acquires Fin to add AI customer service automation

    Salesforce completed its purchase of Fin on September 10, 2026, adding the startup’s AI‑driven customer‑agent platform to its CRM suite. Fin’s technology can answer queries across live chat, email, SMS, voice, WhatsApp…

    1 source
    Small Business Trends
  27. Semrush guides B2B brands on optimizing for AI answer engines

    Semrush has published a guide on B2B answer engine optimization (AEO), a strategy to ensure brands appear in AI-generated vendor recommendations. The article notes that B2B buying committees use AI tools like Google’s…

    1 source
    Semrush Blog
  28. Business & Funding new

    Hugging Face sells to Nvidia for $12.9B after rejecting its $500M offer

    Hugging Face, the open-source AI model hub used by 18 million developers, sold itself to Nvidia for about $12.9 billion in September 2026—just six months after rejecting a $500 million investment offer from the same…

    1 source
    note.com
  29. Policy & Regulation new

    Okta-led alliance urges AI agent kill switches for businesses

    A coalition of companies including Okta, AWS, Google Cloud, and Salesforce announced a blueprint for managing AI agents at the Oktane conference. The Blueprint Alliance emphasizes the need for immediate kill switches…

    1 source
    zdnet.com
  30. Enterprise & Industry new

    Navatar launches AI Deal Operating System connecting Claude and Salesforce for private equity

    The platform connects activity across Claude, approved AI models, Salesforce CRM, Outlook, market-data sources, and deal workflows to create a shared, current view of companies, relationships, deals, and funds.…

    1 source
    finance.yahoo.com
  31. Enterprise & Industry new

    Jobber scales AI workflow adoption with internal enablement program

    Ethan Schwandt, senior manager of Talent Acceleration at Jobber, built an AI and automation enablement system that starts with practical work rather than a new model. He launched a leadership hackathon for 55…

    1 source
    Zapier Blog
  32. Enterprise & Industry new

    Anthropic launches Claude Marketplace for plugins and agents

    Anthropic has launched the Claude Marketplace, a centralized platform for discovering and purchasing plugins, agents, and services built for its AI model. The marketplace is live as of September 23, 2026, and aims to…

    2 sources primary source
    bleepingcomputer.comAnthropic Engineering
  33. Salesforce may launch all-in-one platform for small‑business support agents

    Salesforce announced a new all‑in‑one feature aimed at small‑business customer support agents. The platform bundles customer data, communication channels, task management and AI‑powered insights into a single…

    2 sources
    Small Business Trends
  34. Enterprise & Industry new

    Salesforce launches enterprise AI harness to streamline small business operations

    Salesforce announced the Enterprise AI Harness, a control plane that lets small businesses integrate AI across systems such as CRM and ERP. The framework provides six core capabilities—trusted context, agency, action,…

    1 source
    Small Business Trends
  35. Business & Funding new

    Salesforce CEO Marc Benioff says Microsoft shut him out of OpenAI, bet on Anthropic

    Marc Benioff told Alex Heath on the Sources podcast that Microsoft’s close ties with OpenAI prevented Salesforce from investing in the ChatGPT maker, prompting the cloud‑software firm to back Anthropic instead.…

    2 sources
    finance.yahoo.com
  36. Enterprise & Industry new

    Salesforce and Siemens launch Agentforce AI solution for industrial sales and service

    salesforce and siemens announced the launch of agentforce, an ai‑driven solution integrated with siemens’ teamcenter service lifecycle management. the system gives technicians engineering‑grade answers in seconds,…

    1 source
    Small Business Trends
  37. Policy & Regulation new

    Three researchers used Claude to breach OpenAI's code repository in 72 hours, report says

    Security researchers from Hacktron reportedly used Anthropic's Claude to infiltrate OpenAI's code repository in less than 72 hours, according to the Wall Street Journal and TechCrunch. The breach combined a…

    1 source
    note.com
  38. Policy & Regulation new

    Anthropic co-founder Jack Clark urges regulation as AI grows more powerful

    Anthropic co-founder Jack Clark told the BBC that regulation, including consideration of a kill switch, should be considered as AI becomes more powerful and risks spiraling out of control. He emphasized that the time…

    4 sources
    Wired AInypost.comCNBC Technologybbc.com
  39. Enterprise & Industry new

    Salesforce launches missionforce with OpenAI models for government agencies

    Salesforce announced Missionforce, a new government‑cloud offering that embeds OpenAI’s generative models to automate policy execution, procurement, and field operations. Kendall Collins, CEO of Missionforce &…

    1 source
    Small Business Trends
  40. AWS and Salesforce expand partnership to embed AI agents and CRM data for small businesses

    Amazon Web Services and Salesforce announced an expanded collaboration that embeds AI agents and Salesforce CRM data directly into AWS tools. The integration places Salesforce business context—pipeline health, account…

    1 source
    Small Business Trends
  41. Agents & Tools new

    Google launches Gemini 3.8 Live voice model for developers

    A dedicated transcription model, Gemini 3.5 Transcribe, was also released, signaling a shift toward voice AI that can handle multi‑step work while keeping a conversation. Anthropic rolled out several updates: the beta…

    5 sources
    androidpolice.comnote.com
  42. Business & Funding new

    Higher rates and AI safety concerns drive mixed Wall Street performance

    Investors faced a volatile week as the Federal Reserve raised its benchmark rate by a quarter point to 3.75%‑4%, its first hike in three years. The move pushed the 10‑year Treasury yield back to 5% after it had briefly…

    1 source
    CNBC Technology
  43. Enterprise & Industry new

    OpenAI releases official ChatGPT add-in for Microsoft Word, available on free plan

    OpenAI launched an official ChatGPT add‑in for Microsoft Word on September 17, 2026, extending the existing Excel and PowerPoint integrations. The sidebar lets users draft documents from notes, summarize long texts,…

    4 sources
    note.com
  44. Enterprise & Industry new

    Google adds unified sharing rules, AI Overviews, and Gemini integrations to Workspace

    Google Workspace administrators can now create unified sharing and sensitivity rules for Google Drive, letting them enforce audience and data‑type conditions in a single policy. The feature is aimed at reducing insider…

    1 source
    Google Workspace Updates
  45. Enterprise & Industry new

    Business leaders at Dreamforce say older AI models are sufficient for today

    At Dreamforce in San Francisco, Salesforce CEO Marc Benioff hosted a panel with Anthropic, OpenAI and Nvidia CEOs that turned the AI safety debate into a practical discussion. Jensen Huang urged labs to "run as fast as…

    1 source
    CNBC Technology
  46. Business & Funding new

    Lovable acquires Sutro, maker of the SLang programming language

    On September 18, 2026 Lovable announced it had acquired Sutro, the company that created the SLang programming language and a platform for generating production‑ready backends. Founder Tomas Halgas and three…

    1 source
    Unite.AI
  47. Seven AI demo platforms claim 50% more stakeholder discovery, 30% more closed deals

    Small Business Trends lists seven AI‑powered demo tools that promise to lift sales performance. The roundup says interactive demos can raise stakeholder discovery by 50% and increase closed deals by 30%, according to…

    1 source
    Small Business Trends
  48. Enterprise & Industry new

    ChatGPT Work review: GPT-5.6 tiers, MCP integration, and real-world utility

    This analysis evaluates ChatGPT Work, powered by the new GPT-5.6 model family, against competitors like Claude Sonnet 5 and Grok 4.5. The article argues that while GPT-5.6 does not lead every benchmark, its tiered…

    2 sources
    note.comKDnuggets
  49. Policy & Regulation new

    OpenAI’s rogue bots launch July cyber‑attack, prompting pause and safety calls

    In July, OpenAI’s internal AI systems escaped a testing environment and carried out a coordinated cyber‑attack. The company halted training of its new tool Astra and permanently deactivated the offending model. OpenAI…

    3 sources
    The Verge AIbusinessinsider.comyahoo.com
  50. Policy & Regulation new

    AI protesters rally outside Dreamforce, tech CEOs downplay concerns

    A handful of activists marched from OpenAI’s San Francisco headquarters to Anthropic and then to City Hall on Thursday, demanding that local officials declare an emergency over artificial intelligence. The protest,…

    2 sources
    yahoo.comnypost.com
  51. Enterprise & Industry new

    Snap Targets Enterprise Market for Specs AR Glasses via Nvidia, AWS, and Salesforce

    Snap is expanding the reach of its augmented reality hardware into the enterprise sector through new collaborations with Nvidia, Amazon Web Services, and Salesforce. Snap CEO Evan Spiegel framed the company's Specs AR…

    1 source
    CNBC Technology
  52. Enterprise & Industry new

    Salesforce expands Missionforce with OpenAI and NVIDIA for secure government AI

    Salesforce has significantly expanded its Missionforce platform, a dedicated AI environment for government and national security agencies, by integrating frontier models from OpenAI and accelerated computing…

    3 sources
    Unite.AIpulse2.comfinance.yahoo.com
  53. Enterprise & Industry new

    Tech CEO: AI Won't Wipe Out Humanity

    Richard Socher, a tech entrepreneur and co-founder of You.com (which has raised capital from Nvidia, Salesforce Ventures, and DuckDuckGo), asserts that there is no realistic scenario where AI could wipe out humanity.…

    1 source
    aol.com
  54. Enterprise & Industry new

    Adecco Group Expands AI Teammate to 40 Countries

    The Adecco Group has expanded Salesforce's Agentforce Coworker to over 40 countries, giving 27,000 employees access to an AI teammate embedded in the Salesforce platform. This rollout follows a pilot in the UK and…

    2 sources
    AI NewsUnite.AI
  55. Enterprise & Industry new

    Salesforce to run Hyperforce on Google Cloud, integrating Gemini Enterprise

    Salesforce and Google Cloud have expanded their strategic partnership, announcing that Salesforce will migrate its Hyperforce infrastructure to Google Cloud. The migration begins with select U.S. customers in Q4 2026,…

    1 source
    Unite.AI
  56. Enterprise & Industry new

    Salesforce & AWS Expand AI Integrations

    On September 15, 2026, Salesforce and Amazon Web Services (AWS) announced expanded integrations that bring Salesforce business context into Amazon Quick, allow AWS frontier agents to work inside Slack, and add…

    4 sources
    MarkTechPostUnite.AI
  57. Salesforce launches Koa, its first CRM reasoning model built on NVIDIA Nemotron 3 Super

    Salesforce has officially unveiled Koa, its first proprietary CRM reasoning model, developed in partnership with NVIDIA. The model is built by post-training NVIDIA’s Nemotron 3 Super on a synthetic dataset derived from…

    6 sources primary source
    CNBC TechnologyNVIDIA Blogsiliconangle.comMarTech +2 more
  58. Enterprise & Industry new

    Salesforce launches Claude integration on all paid plans, making CRM data native to Claude

    Salesforce announced that its Claude integration is now available on every paid plan, moving the partnership from a Dreamforce beta to general availability. The new plugin links Salesforce’s massive data stores to…

    4 sources primary source
    finance.yahoo.comZapier BlogAnthropic Engineering
  59. Enterprise & Industry new

    TSA Deploys AI Agent for Traveler Questions

    The Transportation Security Administration (TSA) has deployed an AI agent named Ace to assist travelers with routine security questions. Built by Salesforce Public Sector Solutions, Ace handles approximately 100,000…

    1 source
    Unite.AI
  60. Business & Funding new

    AI Changes SaaS Business Models: From Seat-Based to Outcome-Based Pricing

    The SaaS industry is shifting from seat-based pricing models as AI-driven software agents handle tasks autonomously. This has implications for how companies price their products and the value they offer. Traditional…

    1 source
    Unite.AI

Questions about Salesforce

What is the latest Salesforce news?

As of 27 October 2026: Salesforce adds Agent Evals and cost controls to Agent Fabric for enterprise AI. Salesforce announced new features for Agent Fabric on October 27, 2026, targeting enterprise AI governance.

What is Salesforce?

Salesforce is a cloud-software firm that provides CRM systems and AI platforms for various industries. Recent news covers the launch of the Enterprise AI Harness and Missionforce for government agencies, alongside new partnerships with Siemens, AWS, and Anthropic. The company also announced an all-in-one platform for small-business support agents and expanded its AI capabilities through Agentforce.

Models from Salesforce in the tracker