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Snipp Interactive launches ChatGPT and Claude connectors for retail promotions

Snipp Interactive Inc., a Vancouver-based AI shopper marketing firm, has launched two new integrations: the $nipp ChatGPT Plugin and the $nipp Connector for Claude. These tools allow brands to surface promotions, rebates, and loyalty programs directly within AI-assisted conversations. The move aims to capture consumer engagement at the moment of purchase intent, leveraging the growing trend of…

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Key points

  • Snipp Interactive launched verified ChatGPT and Claude connectors for brand promotions and loyalty programs.
  • The integrations leverage Snipp's receipt processing infrastructure to link AI-surfaced offers to verified purchases.
  • The launch targets the shift of consumer product discovery and purchase intent toward conversational AI assistants.

The connectors have been approved through verification processes by OpenAI and Anthropic. Snipp is leveraging over two decades of infrastructure in receipt processing, purchase validation, and fraud prevention to ensure that the incentives surfaced in these AI environments are accurate and tied to verified transactions. By integrating its existing loyalty technology with conversational AI, the company seeks to provide a seamless enrollment experience for shoppers while offering brands measurable business outcomes.

Atul Sabharwal, CEO of Snipp Interactive, described AI as the "front door to commerce." The company positions this launch as a way to bring trusted shopper experiences into emerging digital channels, ensuring that marketing interactions remain connected to actual purchases. This strategy allows brands to maintain relevance in a shifting consumer landscape where traditional search is increasingly supplemented or replaced by AI-driven queries.

Full story from bing.com · by Snipp Interactive Inc. · via Search: Claude Open source ↗

Snipp Interactive Introduces New ChatGPT Plugin and Claude Connector for AI-Powered Promotions and Loyalty

bing.com · 14 September 2026

Snipp Interactive Introduces New ChatGPT Plugin and Claude Connector for AI-Powered Promotions and Loyalty

Brings Promotions and Loyalty to the World's Leading AI Assistants. Helping brands connect shoppers with promotions, offers, rebates and loyalty experiences through AI-powered discovery.

VANCOUVER, BC / ACCESS Newswire / September 14, 2026 / Snipp Interactive Inc. (TSXV:SPN), a leader in AI-powered shopper marketing and loyalty technology, today announced the launch of its new $nipp ChatGPT Plugin and the $nipp Connector for Claude. These new AI integrations enable brands to make promotions, rebates, and loyalty programs discoverable through AI-powered conversations, opening a powerful new consumer engagement channel at the moment of purchase intent. As consumers increasingly turn to AI to search, discover products, and make buying decisions, Snipp is extending its proven promotions and loyalty infrastructure into conversational AI, enabling brands to surface accurate, timely, and contextually relevant incentives while providing seamless enrollment directly within the AI experience.

These connectors were approved by OpenAI and Claude as part of their verification processes around connectors that can enhance their native intelligence.

The launch builds on more than two decades of infrastructure Snipp has developed to help brands connect marketing directly to verified purchases. The company pioneered industry-leading receipt processing technology for purchase validation, receipt intelligence, basket and SKU-level data capture, and fraud prevention across hundreds of retailers and points of sale worldwide. Originally designed to power promotions, rebates, and loyalty programs, this same infrastructure now enables brands to make relevant incentives discoverable through AI experiences, bringing trusted shopper experiences into an emerging consumer engagement channel.

"We built Snipp on two simple ideas: brands should be able to connect with consumers wherever they choose to shop, search, or interact, and every marketing interaction should connect to a verified purchase that delivers measurable business outcomes," said Atul Sabharwal, CEO of Snipp Interactive. "AI is rapidly becoming the front door to commerce, with consumers increasingly turning to AI to discover products, compare options, and find the best value. With $nipp, we're extending our proven promotions and loyalty infrastructure into this emerging engagement channel, launching with both ChatGPT and Claude, enabling brands to surface relevant offers, rebates, rewards, and loyalty experiences exactly when shoppers are making purchase decisions. We aim to be the 'intelligence within the intelligence' when it comes to building valued and loyal connections within an AI surface for our brands"

This text was published by bing.com and written by Snipp Interactive Inc.. It is reproduced here with attribution so you can read it in full; the rights remain with the publisher. Read it at the source ↗

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Snipp InteractiveOpenAIAnthropicChatGPTClaudeAtul Sabharwal

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