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Developing story · 2 episodes · 22 Oct to 2 Nov

HubSpot Unveils AI Maturity Framework and Agent Builder

HubSpot is advancing its artificial intelligence strategy by defining a four-stage maturity model for marketers. The latest development introduces a no-code Agent Builder designed to execute practical marketing workflows.

  1. Marketing & Small Businessnew

    HubSpot outlines four AI maturity stages for marketers

    HubSpot’s 2026 AI maturity model defines how marketing teams turn AI into measurable outcomes, not just pilots. The research, based on 1,754 marketers globally, finds 98% use AI but only 10% achieve…

    1 source
  2. Marketing & Small Businessnew

    HubSpot details no-code Agent Builder and practical marketing workflows

    HubSpot published a guide explaining how teams can deploy custom AI agents using its no-code Agent Builder and Agent Hub workflow triggers. The article outlines four building blocks for agents:…

    1 source
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