Cloudflare CEO on saving web from AI
Matthew Prince, CEO of Cloudflare, discusses how his company is tackling the challenges posed by AI in the internet ecosystem. Since June, Cloudflare has identified that bots make up more than half of internet traffic. This trend continues as more and more AI companies scrape content from websites. Cloudflare's role as a middleman between websites and these agents allows website owners to…
Key points
- Cloudflare identifies bots as half of internet traffic
- Layoffs at Cloudflare due to automation and AI
- Matthew Prince discusses challenges and solutions for web from AI
Can Cloudflare CEO Matthew Prince save the web from AI?
The Verge AI · 26 September 2026
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