MarTech hosts free Nov 4 panel on AI marketing automation
MarTech, owned by Semrush, is hosting a free online panel discussion on November 4, 2026, titled "Marketing automation is dead. Long live marketing automation!" The session addresses the shift from rigid, rule-based workflows to AI-driven systems that adapt to real-time customer behavior. The event aims to help marketing operations teams reduce manual workload and focus on strategic growth by…
Key points
- Free MarTech Conference panel on Nov 4, 2026, covers AI-driven marketing automation.
- Panelists from Luxury Presence, Iterable, and Mission MarTech discuss adaptive systems.
- Session focuses on replacing rigid rules with AI for real-time customer behavior analysis.
The panel will be moderated by Frans Riemersma, CEO of MartechTribe. Participants include Eric Dates from Luxury Presence, Milton Hwang from Mission MarTech LLC, Morgan Lehmann from Iterable, and Moni Oloyede from MO MarTech. They will discuss balancing predictable logic with AI decision-making, modernizing tech stacks without adding operational friction, and implementing governance for AI-powered automation.
The conference is virtual and free to attend. Attendees can participate in a live Q&A session following the discussion. The content is produced by Semrush employees or contractors, and the article notes that Google's "preferred sources" feature allows users to customize search results.
Marketing automation is dead. Long live marketing automation!
MarTech · 28 October 2026
Loading the full article…
This text was published by MarTech and written by Mike Pastore. It is reproduced here with attribution so you can read it in full; the rights remain with the publisher. Read it at the source ↗
The headline, key points and digest above were generated by Digest AI's editorial model from the linked sources. Automated summaries can contain errors: the sources are the record. Spotted a mistake? Tell us. Published by Martin K., who runs Digest AI and handles corrections.
More in Marketing & Small Business
All →- AI-generated Prime show 'Vaseline-smeared mess': critics · 1 src
- Google removes AI Overviews with search tricks and browser filters · 1 src
- Zapier blog reviews Perplexity AI features and pricing for research workflows · 1 src
- Marketers can build voice-first AI rehearsal partner with ChatGPT · 1 src
- US vs China AI race: What crash changes · 1 src
Comments
via GitHub Discussions