Mementum sues Do Big Studios over AI‑generated character Tung Tung Tung Sahur
A French agency, Mementum, has filed a lawsuit against Do Big Studios in a Californian federal court over the inclusion of the AI‑generated character Tung Tung Tung Sahur in the Roblox game Steal a Brainrot. The character, an anthropomorphic wooden drum, was created by Indonesian teenager Noxa using OpenAI’s image generator, requiring seven prompts and about 15 minutes of interaction. Mementum,…
Key points
- Mementum sued Do Big Studios in a California federal court over the AI‑generated character Tung Tung Tung Sahur.
- The character was created by Indonesian teen Noxa using OpenAI’s image generator with seven prompts in 15 minutes.
- A 2025 U.S. Copyright Office report says purely AI‑generated works aren’t copyright‑eligible, but human input may change that.
The dispute highlights a broader legal uncertainty. A 2025 U.S. Copyright Office report stated that works produced solely by AI are not eligible for copyright protection, but it left open the possibility that substantial human creativity could qualify a piece for protection. If the court rules the character unprotected, creators who rely on AI tools may find their outputs vulnerable to copying, while a protective ruling could shift demand toward AI‑generated content over traditional creative services. The outcome could reshape how the creative industry approaches AI‑assisted production.
The story so far
2 episodes →- Mementum sues Do Big Studios over AI‑generated character Tung Tung Tung Sahurthis story
Copyright Laws Face Transformation as AI-Generated Characters Enter Legal Battle
freeyork.org · 18 October 2026
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