OpenAI reportedly offers up to 90% discounts to lure Anthropic's top customers
OpenAI is reportedly using steep price cuts to win business from Anthropic. Companies such as Rippling, Replit and DataCamp have shifted a larger share of their AI spend to OpenAI, according to The Information. Rippling CEO Parker Conrad said OpenAI’s share of the firm’s coding workload rose from 16% to 52% while Anthropic’s fell from 57% to 18%. Replit moved after OpenAI offered more than 30%…
Key points
- OpenAI gave Rippling a discount that raised its coding workload share from 16% to 52%.
- Replit switched after OpenAI offered more than 30% off a contract worth over $100 million per year.
- DataCamp CEO says OpenAI pricing cut the company's AI costs by 80‑90%.
A U.S. bank with more than $7 billion in assets also doubled its ChatGPT seats to 500 employees at no extra charge, paying under $7 per user instead of the usual $20‑plus. OpenAI is achieving the cuts through its Sol and Luna model lines, which it says are more efficient, even as both firms feel price pressure from Chinese rivals Deepseek and Kimi that deliver comparable performance for a fraction of the cost.
Anthropic’s growth slowed from Q2 to Q3, according to an investor memo, highlighting the competitive impact of OpenAI’s discount strategy on market share and margins.
OpenAI offers discounts up to 90 percent to poach Anthropic's biggest customers
The Decoder · 25 October 2026
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