Sea deploys Nvidia Vera Rubin chips to scale AI agents
Sea, the Singapore-based parent company of Shopee, Garena, and Monee, has announced it will deploy Nvidia’s next-generation Vera Rubin platform. This makes Sea the first company in Southeast Asia to adopt the new hardware, which Nvidia claims processes AI-agent workloads at 10 times the rate of the previous Grace Blackwell platform. The investment aims to boost computing power for developing AI…
Key points
- Sea becomes Southeast Asia’s first to use Nvidia’s Vera Rubin platform for AI workloads.
- Nvidia claims Vera Rubin processes AI-agent workloads at 10 times the rate of Grace Blackwell.
- Sea’s AI tools helped Shopee achieve a 14% year-on-year increase in purchase conversion rates.
Sea did not disclose the total value of the investment or the number of systems being deployed. The move supports the company’s strategy to become an "AI-native" business. At Garena, employees have built over 1,300 AI chatbots and agents, including real-time AI companions for players. Shopee uses AI to assist sellers with product listings, a strategy that contributed to a 14% year-on-year increase in purchase conversion rates in the first quarter. Meanwhile, Monee utilizes AI for fraud detection and credit-risk assessment, reporting that its latest models have increased approval rates by around 10% while maintaining similar risk levels.
Founder and CEO Forrest Li has been driving these AI investments, establishing an AI Centre of Excellence in Singapore in April. The company also deepened its partnership with OpenAI in June to develop AI-powered e-commerce services and expand ChatGPT access for Shopee users. Li has stated that AI is central to Sea’s future growth, with the long-term goal of reaching a US$1 trillion market capitalization.
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3 episodes →- Sea deploys Nvidia Vera Rubin chips to scale AI agentsthis story
Billionaire Forrest Li’s Sea becomes Southeast Asia’s first to use Nvidia’s next-generation AI chips
e.vnexpress.net · 1 October 2026
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