Developing story · 2 episodes · 16 Sept to 17 Sept
AI Marketing and Agentic Commerce Saga
The saga explores the rise of AI-driven marketing and agentic commerce, highlighting new roles and increased visibility. It now shows how Google is expanding its agentic commerce tools to boost holiday retail performance.
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Google expands agentic commerce tools for holiday retail
Google has announced several updates to its agentic commerce ecosystem, aimed at helping retailers capture holiday sales through AI-driven discovery and checkout. The company has made AI performance…
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Opinion: AI marketing trends in 2026 show new roles, AI visibility and agentic commerce
Ryan Law, Ahrefs’ Director of Content Marketing, outlines eight AI‑driven marketing trends he has observed over the past year, backing each with search‑interest data. New job titles such as “AI…
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