Meta's AI agent Muse draws 500,000 users in its first week
Meta launched its personal AI agent Muse on September 8 and, according to internal data cited by The Information, the app attracted more than 500,000 users in its first week in the United States. Over 250,000 of those users were daily active, generating more than two million prompts. Muse reached the top spot in Apple’s App Store and has collected over 31,000 ratings.
Key points
- Muse attracted over 500,000 users and 250,000 daily active users in its first week, entering more than two million prompts.
- Meta acknowledges Muse is heavily inspired by the open‑source project OpenClaw, with nearly identical file names and behavior rules.
- Muse is available in the US as a standalone app and via WhatsApp, reaching #1 in the App Store with 31,000+ ratings.
Meta acknowledges that Muse is "heavily inspired" by the open‑source project OpenClaw, noting that several file names and the SOUL.md behavior file are nearly identical. Nat Friedman, head of product at Meta Superintelligence Labs, said the team built Muse from scratch after falling in love with OpenClaw, and praised creator Peter Steinberger. Ansh Nanda, co‑founder of an AI app, called Muse "literally OpenClaw for normies". TechCrunch observes that the move mirrors Meta’s history of adopting successful features from rivals.
The long‑term viability of Muse depends on whether users are willing to grant the agent access to personal accounts and sensitive data. The Information notes that OpenAI is also considering its own personal assistant in response to Muse’s early traction.
The story so far
10 episodes →- Meta's AI agent Muse draws 500,000 users in its first weekthis story
Meta's AI agent Muse draws 500,000 users in a week along with claims it copied OpenClaw
The Decoder · 23 September 2026
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This text was published by The Decoder and written by Maximilian Schreiner. It is reproduced here with attribution so you can read it in full; the rights remain with the publisher. Read it at the source ↗
Coverage and discussion
5sources- OpenAI has a Mark Zuckerberg-shaped problemPress · businessinsider.com ·
- Muse sure looks a lot like OpenClawPress · The Verge AI ·
- Meta’s Muse AI Downloads Are Soaring. Is It Time to Buy This Bargain AI Stock?Press · fool.com ·
- Meta admits Muse’s likeness to OpenClaw isn’t a coincidencePress · techcrunch.com ·
The headline, key points and digest above were generated by Digest AI's editorial model from the linked sources. Automated summaries can contain errors: the sources are the record. Spotted a mistake? Tell us. Published by Martin K., who runs Digest AI and handles corrections.
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