OpenAI adds Sponsored Agents, HubSpot, Shopify to ChatGPT Ads, hitting $1 billion run rate
OpenAI announced a suite of AI‑powered advertising features for ChatGPT. Sponsored Agents let users who click an ad start a clearly labeled conversation with a business‑sponsored AI, separate from the main chat. The Ads Manager plugin now supports natural‑language prompts to create, update and analyse campaigns, generates copy and images, and offers optional text‑customisation that adapts…
What you can do with it
AI at Work →Draft proposals from your files, right inside ChatGPT
What you get You get help drafting proposals and finding docs without leaving ChatGPT.
Lets ChatGPT read and draft from your Dropbox files.
- Who for
- marketers, founders and operations
- Cost
- Price not stated
- Effort
- minutes
Use it for
- Draft business proposals
- Summarize client documents
- Request missing files
Watch out Needs a ChatGPT subscription; you must check AI output
Key points from the news
- OpenAI is testing Sponsored Agents in ChatGPT ads with select US advertisers, allowing labeled AI conversations separate from the main chat.
- Ads Manager plugin now supports natural‑language campaign creation, AI‑generated copy and images, and optional text‑customization that adapts headlines and translates copy.
- HubSpot and Shopify are CRM/e‑commerce partners; Shopify app goes Sep 23, and Yahoo reports HubSpot Growth Bundle offers to 65% off and $750 spend match.
Only Yahoo reports additional details about a HubSpot AI Growth Bundle that provides up to 65% off, a buy‑one‑get‑one‑free offer on ChatGPT Business seats, and a $750 match on ChatGPT Ads spend for new accounts. Yahoo also notes an Amazon partnership that will allow brands to place ads inside ChatGPT for a limited U.S. rollout.
The story so far
8 episodes →- OpenAI adds Sponsored Agents, HubSpot, Shopify to ChatGPT Ads, hitting $1 billion run ratethis story
Reimagining advertising with AI
OpenAI · 10 September 2026
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Coverage and discussion
9sources- Hacker News discussion · 52 pointsnews.ycombinator.com
- Dropbox Joins ChatGPT to Streamline Small Business WorkflowsPress · Small Business Trends ·
- OpenAI tests sponsored AI agents inside ChatGPT adsPress · finance.yahoo.com ·
- OpenAI expands ChatGPT Ads with sponsored agents and AI toolsPress · afaqs.com ·
- OpenAI expands ChatGPT monetization with Sponsored AI Agents and CRM integrationsPress · adgully.com ·
- OpenAI Tests Sponsored AI Agents in ChatGPT AdsPress · pymnts.com ·
- OpenAI tests advertiser-sponsored agents, expands AI tools for ChatGPT adsPress · channelnewsasia.com ·
- OpenAI Tests Sponsored Agents and Rolls Out AI Tools for ChatGPT AdsPress · unite.ai ·
- Angi Among First Brands to Pilot Sponsored Agents in ChatGPTPress · finance.yahoo.com ·
The headline, key points and digest above were generated by Digest AI's editorial model from the linked sources. Automated summaries can contain errors: the sources are the record. Spotted a mistake? Tell us. Published by Martin K., who runs Digest AI and handles corrections.
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